Common Music has introduced the launch of 0207 Def Jam, the brand new UK house of legendary report label Def Jam Recordings.
Headed up by brothers and trade executives Alex and Alec Boateng, the brand new label marks a major partnership with Def Jam, which has performed an enormous function in shaping the recognition of hip-hop throughout the globe for 35 years.
The primary a part of the label identify is a reference to a London phone code, in a figuring out nod to the music, tradition and artwork that the UK is understood for.
Alex joins the label after 10 years at Common Music, together with his most up-to-date function as president of Island Data’ first City Division – which has spearheaded UK campaigns for the likes of Drake, Tiwa Savage, Giggs and Ray BLK.
The staff behind Def Jam (Image: Press)
They’ll be joined by Alex’s former Island colleague Amy Tettey, who will probably be becoming a member of the staff as managing director after 11 years.
Alex Boateng mentioned: “Particularly in these instances, it is a actual privilege. I’m proud our collective journey now consists of partnering a legendary label with a method that solely London and the UK can present. Trying ahead to watching and guiding the place the music and artwork takes the journey subsequent.”
Alec Boateng added: “Music, artwork and artists actually, actually matter. I’m tremendous excited to play a management function on this good new house we’re creating for wonderful music and expertise to reside and evolve. An area which can assist each our groups and our artists to be the perfect model of themselves.”
Jeff Harleston, interim Chairman and CEO of Def Jam Recordings, added: “It’s a excellent match havingAlex and Alec on the helm of 0207 Def Jam.
“Their creativity, artist relationships, and reference to tradition are all key parts which have made Def Jam such an vital label for over 35 years. I’ve little doubt that Alex, Alec and their staff will solely make the label and the model even stronger.”