Music followers are being inspired to share love for his or her favorite unbiased document shops because the #RecordStoreoftheDay marketing campaign relaunches.
The marketing campaign initially launched on the finish of March because the UK entered its first coronavirus-enforced lockdown.
Now, as of at this time (November 13), the marketing campaign is again underway, supported by Affiliation of Impartial Music, ERA, the BPI and extra.
Every day of the week, the marketing campaign will spotlight an unbiased document retailer within the UK, starting at this time with Brighton’s Resident Music.
As a part of the brand new marketing campaign, two competitions shall be held to win £50-£150 value of document retailer vouchers. To enter, music followers have to share pictures on-line of their most treasured indie document retailer purchases, tagging the shop they purchased it from and together with the #recordstoreoftheday hashtag throughout Fb, Twitter and Instagram.
Winners of the competitions shall be introduced on November 26 and December 11.
Asserting their partnership with the brand new marketing campaign, digital duo Coldcut (who additionally personal indie document label Ninja Tune) mentioned: “Pleased to be supporting the #RSOTD marketing campaign once more. In spite of everything, we the 2 founders of Coldcut and Ninja Tune did meet in an unbiased document retailer, Reckless Information of Berwick St, which, like Oldcut, remains to be rocking 33 years later!
“Actually Jon was the supervisor there for some time. Chatting within the retailer bonded us on breakbeats, vinyl and crate digging and that’s the place we determined to make our first document.
We’re delighted to accomplice with @recordstoreotd, which is being relaunched to help unbiased document retailers. Give them a observe, try the shops on present, and go purchase data on-line till they’ll open their doorways once more!https://t.co/2vyixtIsks
— AIM #saveourvenues (@AIM_UK) November 13, 2020
“So the document retailer is the place the place all of it occurred and nonetheless the place to fulfill fellow music heads. Let’s maintain that shared expertise going and particularly help all unbiased document retailers presently. IRL could also be finest but when that’s not attainable on-line remains to be cool. Do it!”
Tough Commerce co-owner Nigel Home added: “We love promoting music – once we opened it was all vinyl, then it was a number of CDs with some vinyl, and now it’s again to primarily vinyl and a few CDs.
“It’s all the time higher over-the-counter, with a chat concerning the newest present / launch, or a espresso to make amends for soccer / youngsters, however in the mean time it is just over the web / on-line. We are going to get all our retailers again open as quickly as it’s protected to take action, however within the meantime keep wholesome, and accept the second best choice of on-line ordering.”
See the total listing of collaborating UK document shops under.
Vinilo Report Retailer – Southampton & Bournemouth
The Rock Field Report Retailer – Camberley
Fish Information – Stone, Staffordshire
Tangled Parrot – Carmartehn/Hay-on-Wye/Swansea
Seismic Information – Leamington Spa
Resident – Brighton
Frank Harvey Hello Fi Excellence – Coventry
Flashback Information – London
Sound Information – Stroud
The Report Retailer Ashford – Ashford, Kent
Intense Information – Chelmsford
Reflex – Newcastle Upon Tyne
Classic & Vinyl – Folkestone
Underground Solu’shn – Edinburgh
Norman Information – Leeds
Sister Ray – London
Banquet Information – Kingston Upon Thames
Grind and Groove Information – Keighley
Learn NME‘s investigation into how one can assist your native unbiased document retailer in the course of the coronavirus disaster here.