Impartial Venue Week (IVW) is returning for its eighth consecutive yr, and it has named Arlo Parks because it ambassador for 2021.
Subsequent yr’s version of the annual, seven-day celebration of unbiased music venues across the UK is about to happen subsequent yr from January 25 to 31.
The initiative, which invitations a host of thrilling artists to play unique reveals up and down the nation in celebration of unbiased venues and their communities, gives an enormous highlight on the grassroots ecosystem throughout the reside music sector.
Thus far this yr, 64 venues from 37 completely different villages, cities and cities have signed up to participate in IVW, 82% of that are outdoors of London.
The official launch of Impartial Venue Week 2021 passed off in a coronavirus safe and socially-distanced occasion at Bush Corridor, hosted by Simone Butler of Primal Scream. Butler talked to new ambassador Parks, in addition to Billy Nomates and Betsy Harley, Music And Occasions Supervisor of Bush Corridor.
You’ll be able to watch the full launch event here.
“I really feel blessed to have been chosen as Impartial Venue Week Ambassador,” Parks mentioned of her appointment as IVW ambassador. “Impartial venues are the spine of reside music and I’m decided to assist to assist and defend these nationwide treasures.”
Along with Parks, three different IVW ambassadors for the nations – Wales, Scotland, and Northern Eire – will likely be introduced in early January.
Impartial Venue Week is funded by a longstanding partnership with Arts Council England together with assist from See Tickets, Yamaha, Fred Perry, The F Record, PPL, loadin.com, and DCMS as a part of their £1.57 billion Culture Recovery Fund program.
“Initiatives like Impartial Venue Week are essential in showcasing improbable expertise in grassroots venues,” defined Caroline Dinenage, the minister of state for Digital and Tradition within the Division for DCMS. “2021’s occasion will assist shine a highlight on rising stars and provides audiences an opportunity to take pleasure in reside music safely in great environments. I urge individuals to assist this week and unbiased venues throughout the nation.”
Simone Butler of Primal Scream hosted the official launch of Impartial Venue Week 2021. CREDIT: Lorne Thomson/Redferns
Sybil Bell, founding father of Impartial Venue Week, commented: “We’re absolutely conscious that as we announce plans for Impartial Venue Week 2021, there may be nonetheless uncertainty about what will likely be attainable throughout the week even with lower than 2 months to go. And we’re acutely conscious that there are nonetheless some venues preventing for his or her survival. It’s massively essential to us that we’re delicate to everybody in our neighborhood and the place they’re at, as we announce our plans.
“We now have spoken to a number of our venues since lockdown began in March in addition to companions we work with who make reveals occur, and really early on, so many individuals requested us to verify Impartial Venue Week went forward and that it was wanted now, greater than ever.
“Extra lately, a lot of our neighborhood have been taking a look at methods to make Impartial Venue Week work for them and it’s been heartwarming to see so many individuals method us with concepts about how they wish to get entangled.”
Many UK reside music venues had been lately instructed they may reopen because of new post-lockdown pointers. CREDIT: Ollie Millington/Redferns
She continued: “It’s clear Impartial Venue Week received’t be the same old 7 days of a whole bunch of reveals with 3 artist payments this yr however this presents us with alternatives to dig deeper and listen to from a complete vary of individuals and organisations about their function in grassroots reside music, typically from those that are behind the scenes.
“We’ll begin to get a clearer image of particular exercise as January comes round – it’s laborious for many individuals to plan too far forward by way of what might be executed reside bodily and what is going to must be executed digitally. However we’re so happy to have the venues signed up we do, and excited to see the reveals which might be already on sale.
“What could be very clear is that everybody we’re talking with, ourselves included, wish to kick off 2021 with a way of optimism and to look to the longer term in a constructive approach.”
Initially, post-lockdown restrictions included a ban on promoting alcohol, one thing the Music Venue Belief (MVT) warned would forestall grassroots music venues having the ability to placed on economically viable occasions being as 65% of their revenue comes from moist gross sales.
These pointers said that alcohol might solely be served as a part of a “substantial” meal, however the MVT argued that 92% of grassroots music venues wouldn’t have the required services to fulfil that standards.
On Monday (November 30), the federal government introduced that grassroots music venues in England will likely be allowed to promote alcohol at ticketed reside reveals from yesterday (December 2).