Bon courage! It’s way, way more useful than good luck
I’ve never really liked the phrase, ‘good luck’. I get the idea behind it. I also know people say it with the very best intentions. But to me, especially when…
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Business
293 posts
Start with the end in mind
Small business owners come to me regularly, asking for something they don’t want and they don’t need. I’m sharing this with you, because it’s a symptom of a problem. A…
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Here’s why you really need a new product or service
In today’s post I explain why you really should offer a new product or service, along with some useful advice on how to get started. The fastest, most profitable way…
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When’s the Best Time to Email? The Art of Email Timing
In 2019, nearly 294 billion emails were sent daily. To maximize email open rates, you need to deliver your content at an optimal time. Email timing is an art, dependent…
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Leverage Email Marketing in your Business during COVID
Are you still struggling to grow your business due to COVID-19? Then, you should explore the new trends and strategies to leverage email marketing in 2021. Jump Directly to 1.…
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Asda announces major restructure with 5,000 jobs at risk, including 3,000 back office shop workers
ASDA has announced a major restructure that puts 5,000 jobs at risk, including 3,000 back office workers. The supermarket says the change is due to a move towards online shopping,…
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Sorry, but you’re too expensive
That’s what prospective customers or clients often say, when you ask why they didn’t buy from you. And it could be true. However, it usually isn’t. Allow me to explain.…
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Businesses across Britain are keeping things moving under new rules for trade with the EU
SINCE January 1, firms across the UK have been adapting to the new trading rules put in place at the end of the Brexit transition period. Getting ready ahead of…
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Email Marketing Strategies to Drive 3x ROI from 2021 to the Next 3 years
With the latest innovation and a limited number of resources, email marketing strategies are still crucial among other strategies and perform tremendously well year after year. In short, you need…
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Is YouTube turning business owners into idiots?
My client made an interesting point during yesterday’s Marketing Mentor session. “YouTube is turning business owners into idiots”. She was specifically referring to a client of hers, who now has…
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